Hire the Best Creative Strategists
in Egypt

I combine strategy, storytelling, and creativity to build scalable content systems. Trusted by 50+ clients, and ranked in the Top 8% on LinkedIn SSI 🏅 within my industry. I work with brands, startups, agencies, government entities, and educational platforms to create clear, high-performing content that connects business goals with strong creative execution. I’ve collaborated with clients across MENA and international markets, including government projects in Egypt and Saudi Arabia, delivering content for both B2B and B2C audiences in Arabic and English. Services & Expertise: 🔹 Content strategy & content planning 🔹 Brand messaging & brand positioning 🔹 Copywriting for social media, websites, and landing pages 🔹 Scriptwriting for ads, reels, and video content 🔹 E-learning scripts & interactive educational videos 🔹 TV commercials (TVC) & radio ad copy 🔹 Course content structuring & learning flow design 🔹 Campaign concepts & creative frameworks 🔹 Scalable content systems for growth and consistency How I Work: 🔹 Aligning content with business and learning objectives 🔹 Understanding the audience journey and engagement points 🔹 Creating content that is clear, human, and easy to interact with 🔹 Balancing creativity with structure, insights, and performance Additional Experience: 🔹 Instructor & trainer in soft skills, freelancing, and marketing 🔹 Experience working with governmental and institutional projects 🔹 Comfortable across corporate, educational, and creative environments Core Skills 🔹 Content Strategy 🔹 Brand Messaging & Positioning 🔹 Copywriting & Scriptwriting 🔹 Social Media & Marketing Content 🔹 E-Learning & Interactive Educational Content 🔹 TVC & Radio Advertising 🔹 B2B & B2C Content 🔹 Arabic & English Content Let’s Work Together If you’re looking for someone who understands how to communicate ideas clearly for marketing or learning while keeping the bigger picture in mind, I’d be happy to collaborate.

Most brands don't struggle because they post too little—they struggle because their content lacks strategy, consistency, and creative that builds trust and converts attention into customers. I help healthcare, aesthetic, wellness, and beauty brands create premium marketing systems that combine creative strategy, AI-powered production, and high-performing visual content to strengthen their brand and support business growth. My approach goes beyond creating attractive designs. Every project starts with understanding your business goals, audience, competitors, and positioning so every piece of content serves a clear purpose. What I can help you achieve • Build a premium and trustworthy brand presence • Create content that educates, engages, and converts • Produce advertising creatives optimized for Meta and social platforms • Launch products with premium visual campaigns • Scale content production using AI without sacrificing quality • Maintain a consistent visual identity across every customer touchpoint Why clients hire me I specialize in healthcare and beauty marketing, giving me a deep understanding of how to communicate complex products while maintaining a premium brand image. My experience includes working with: • Medical aesthetic clinics • Cosmetic and skincare brands • Healthcare companies • Product distributors Rather than simply executing requests, I work as a strategic creative partner—bringing together marketing strategy, branding, design, AI tools, and content production into one streamlined process. Services Creative Strategy • Brand Audits • Content Strategy • Competitor Research • Content Calendars • Campaign Planning Creative Production • Social Media Design • Carousel Posts • Educational Graphics • Presentation Design • Product Marketing Assets AI Content Production • AI Product Photography • AI Lifestyle Visuals • AI Commercial Videos • Product Mockups • Creative Concept Development Performance Creatives • Meta Ad Creatives • Instagram Story Ads • Carousel Ads • Creative Testing Concepts • Campaign Visual Refreshes Tools Adobe Photoshop • Adobe Illustrator • Canva • CapCut • Figma • ChatGPT • Google Veo • Runway • Kling • Midjourney If you're looking for a creative partner who combines strategy, premium design, and AI-powered production to help your brand stand out and grow, I'd be happy to discuss your project.

Creative strategist with experience developing trend driven campaigns for regional and global brands across MENA. Proven ability to translate client briefs to culturally relevant concepts, working hand in hand with production teams from ideation through execution.

Most ecom brands aren't losing money because their product is bad. They're losing money because their ads blend in, their landing pages don't convert, and their email list is just sitting there collecting dust. Here's the uncomfortable truth: ad costs on Meta have gone up over 50% in the last decade. That means the same budget that used to get you results? It's burning faster — and delivering less. The brands that are still winning aren't spending more. They're converting better. That's where I come in. I'm a direct response copywriter and creative strategist who builds the assets that turn cold strangers into buyers — without inflated claims, fake urgency, or copy that sounds like every other ad in the feed. What I can help you with: ✅ Meta ad creatives — hooks, angles, and copy built around what your audience actually feels and believes, not what sounds good on paper. The goal: stop the scroll, earn the click, and send warm traffic to your next step. ✅ Landing pages — I've built and written pages that convert at 13%+ for cold traffic. Not because of design tricks, but because the copy does what copy is supposed to do: answer objections, build trust, and make buying feel like the obvious decision. ✅ Email sequences — abandoned cart, welcome flows, post-purchase, promos. Copy that builds a relationship with your list while consistently generating revenue in the background. What I won't do: I don't write fake scarcity.. I don't manufacture testimonials. I don't use manipulation tactics that make people feel tricked after they buy. That's not ethics for ethics' sake — it's because sustainable brands are built on customers who trust you, come back, and tell others. That's the copy I write. If you're an ecom brand that's serious about improving conversion rates and getting more from every dollar you spend on traffic — let's talk.

I edit performance-driven videos designed to hold attention, build trust, and drive action. Whether for Meta ads, UGC content, or educational videos. My focus isn’t just making videos look good. It’s creating edits that support retention, clarity, and conversion. I’m a Top Rated Plus video editor with long-term clients across e-commerce, AI, education, and short-form content. ✅ What I help clients with: -Meta & Facebook video ads -UGC editing -AI-powered ad creatives -Educational/course videos -Short-form content (TikTok / Reels / Shorts) -Long-form talking-head videos -Hook optimization & retention pacing 🎯 Why Clients Love Working With Me: Top Rated Plus with 100% 5⭐ Feedback: Clients highlight my communication, creativity, and reliability. Engagement-Driven Editing: I focus on retention, CTR, and growth, not just cuts and effects. Fast Turnaround: Meeting deadlines without compromising quality. Long-Term Partnerships: Most clients return for ongoing projects. 🛠 Tools I Use: Adobe Premiere Pro | After Effects | CapCut Pro | Professional AI tools 🚀 Let’s Work Together Whether you want to grow your YouTube channel, launch viral ads, or elevate your social media presence, I’m here to make it happen. 👉 Send me a message today, let’s create content that stops the scroll and gets results!

The only real money in DTC is made through retention, and if your creative isn't built around that, you're paying to acquire customers you'll never see again. Message me before you read further. If you're spending $100K+ a month on paid media and your creatives are optimized for clicks but not for customers who stay, that one shift alone is worth a conversation right now. Not after you've finished reading. Now. Still here? GOOD ... Let me show you what that looks like in practice. A supplement brand I worked with had solid media buying, decent hook rates, and a CPA they could live with. What they couldn't live with was a 60-day reorder rate that was bleeding them dry. The issue wasn't their ads; it was that the creative was attracting the wrong buyer. Discount-chasers. Skeptics. One-and-done clickers. We rebuilt the creative strategy around retention signals. New angles. New hooks. Scripts written to attract buyers who already believed in the mechanism, not just the offer. Within 90 days, reorder rate climbed. Refund requests dropped. Same ad spend, completely different customer quality. That's what I do. Most creative strategists hand you scripts and call it done. I build the systems that keep your creative working past the first test hooks that hold attention across weeks, not days, angles that deepen customer trust instead of burning it, scripts that don't just convert once, they convert the RIGHT customer who stays. Because a dropped CPA that spikes your churn isn't a win. A high ROAS that attracts the wrong buyer isn't a win. Retention is the win. What I do as a creative strategist: I research your competitive landscape using Meta Ad Library and organic content analysis. I map your customer's psychology across awareness stages. I develop the hooks and angles most likely to generate a response not based on guesswork, but on what's already working in your market and what's building long-term trust inside it. Then I turn that research into UGC scripts, native ads, advertorials, and direct response copy that your media buyer can test and that your customer retention numbers will actually feel. Every piece of work connects back to a performance metric. But the metric I care most about sits downstream from your first purchase. DELIVERABLES I PRODUCE:- — UGC scripts and full creative packages (concept, hook, scene breakdown, creator direction) — Meta ad copy and creative strategy built for long-term angle durability — TikTok ad scripts optimized for native-feeling, high-retention short-form — Direct response copywriting: advertorials, native ads, landing pages, VSL scripts — Performance creative frameworks and creative testing systems — Hook and angle development backed by competitive research — Ad creative strategy audits for brands scaling on Meta and TikTok Industries where I do my best work: Supplements, nutraceuticals, wellness DTC, health e-commerce, and performance marketing agencies managing multi-brand creative. As a supplement ad copywriter and Meta ads creative strategist, I understand the compliance constraints, the customer skepticism, and the emotional triggers specific to this vertical better than a generalist ever will and I know exactly which creative approaches build the long-term brand trust that keeps buyers subscribed and reordering. Who I work with: DTC founders and operators running $100K–$1M/month in paid media who've realized that creative isn't just a cost of acquisition it's the thing that determines whether acquired customers are worth anything. In-house performance teams that need fractional creative strategy support. Agencies that need a performance creative consultant who can plug in, understand the brand, and produce work without hand-holding. I work best with brands who treat creative as a strategic lever, not a content production line. What makes me different: I'm not a writer who learned some marketing. I'm a creative strategist who treats every script as a retention asset, something that should attract the right person, set the right expectation, and begin a relationship that outlasts the first click. A UGC script writer gives you words. A creative strategist gives you a reason those words will work and a system for finding the next winner after that one stops. I've worked with supplement brands, wellness DTC, e-commerce brands, and direct response agencies producing UGC scripts, Meta ads copy, native advertorials, and full creative strategy frameworks. My approach is research-first, performance-obsessed, and built for brands that measure everything. Top Rated Plus on Upwork. Top 3% globally. Fast response. Available for ongoing creative strategy partnerships, script packages, and full creative system builds. If your paid media needs a creative that moves metrics and keeps the customers you paid to acquire, message me. Tell me what you Tell me what you're spending and what your retention looks like. That's where we start.