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Through pure grit, you've built something real. Now it needs to run without you in every decision. I'm a Fractional COO who designs, installs, and runs the operational infrastructure that fast-moving businesses need to scale, without adding complexity or chaos. My approach follows a disciplined sequence: Diagnose | Design | Document | Delegate. Every engagement ends with your team running the system, not depending on me. What I've delivered: 🚀 4 x revenue growth in 4 months - $300k to $1.2m increase in monthly sales by fixing the fulfillment process 🚀 4× revenue growth in 4 years ($600K → $2.4M) through systematic scaling 🚀 $4M project redevelopment delivered ahead of schedule and under budget 🚀 10% COGS reduction through team redesign and automation 🚀 60+ staff hired and onboarded through purpose-built recruitment systems 🚀 Doubled business footprint (3 to 6 sites) in 12 months through scalable systems 🚀 $10M P&L accountability across multiple operating entities What makes this different in 2026: I now design my own custom systems. Using AI-augmented workflows, live dashboards, and automated pipelines, I deliver operational infrastructure faster and at a fraction of what a full-time COO costs. Clients keep what I build. It works without me. I have working expereince in using Claude, OpenAI, Vercel, Supabase, Apollo, Instantly, and Github. Core Expertise: Business Systems Design & Implementation Strategic Operations Leadership Performance Optimization Leadership Team Development Process Engineering & Automation Sectors I've worked in: NDIS Aged Care Healthcare including medical Fitness Entertainment Publishing Professional services Financial Services I work with a small number of clients on ongoing retainer engagements. If you're a founder or CEO building past $1M and ready to install systems that scale without you, let's talk. Core specializations: Fractional COO, COO, Chief Operating Officer, Business Advisor, Business Consultant, Operations Systems Expert, Operations Strategist, Integrator, Systems Integrator, Executive Coach, Startup Operations Consultant, Scaling Expert, Fractional COO, Business Advisor, Operations Systems Expert, Integrator, Business Operations, Strategic Planning, Operational Planning, Organizational Design, Business Scaling, Workflow Optimization, Process Improvement, SOP Development, KPI Development, Leadership Team Development, Staff Recruitment & Management, EOS Integrator, Scaling Up, Performance Optimization, Operational Efficiency, Project Management, Change Management, Business Process Mapping, Operational Frameworks, Team Accountability Systems, Monday, ClickUp, Notion, Dashboard Reporting, AI Operations.

🚀 Top 1% Upwork EXPERT-VETTED Business Transformation Coach 🚀 WHO I WORK WITH I partner with both Enterprises and ambitious founders seeking cultural transformation and operational clarity. From Adobe and Siemens to emerging startups and growing SMBs in health, tech, and marketing — I bridge the gap between organizational excellence and personal leadership. Through 150+ global initiatives and 10,000+ coaching sessions, I've guided 38,000+ professionals from overwhelm to focused purpose. My work has been recognized in The Global And Mail, FOX, and major publications and has sold over $16.5 million. . . . MY CREDENTIALS ✅ Led Johnson & Johnson's L&D Division: Focus on complete learning cycles ✅ Master NLP Practitioner & Business Coach: Mind-science expertise for productivity enhancement ✅ Global Collaborations: Partnered with thought-leaders who worked alongside Sir Richard Branson, Tim Ferris, Robert Kiyosaki, and Tony Robbins ✅ "SuperCoach" Award Winner: For leadership excellence in transformative coaching ✅ Upwork Expert-Vetted Status: Top 1% within 6 months ✅ Published Author: "Instant Silence: Life Truly Began The Day I Stopped Seeking" . . . I SPECIALIZE IN: 🏆 Culture Engineering - I create environments where teams thrive through genuine connection. My immersive workshops transform how people communicate, collaborate, and innovate together. 🌟 1:1 Coaching - I guide leaders from operational bottlenecks to empowered decision-making. I build frameworks for delegation and strategic thinking that scale with your growth. 🧠 Learning Design - I create tailored interventions that address specific organizational challenges. My programs create immediate shifts in leadership capability and team alignment. 🔝 Workflow Optimization - I help implement David Allen's GTD methodology to create mental space for focused work. My systems eliminate digital clutter and decision fatigue, replacing reactive chaos with strategic flow. Let's transform your business from overwhelm to inspired action. 🚀 . . . 🗨️ WHAT DO OTHER PEOPLE SAY 🗨️ "It has been an absolute pleasure working with Seb over the past few years. His energy and passion for learning has always shone through. Analytical in his approach, Seb always puts the client first, whether acting as a trusted advisor or delivering on complex change management programmes. An asset to any organisation." MARC THIVESSEN - Chief Operating Officer at Headspring (a Financial Times and IE Business School joint venture) "Over the years, I have worked with over 100,000 thousand inspiring individuals and I have to say Seb truly is extraordinary. I have shared stages with leading thought leaders like, Sir Richard Branson (from the Virgin Group), Bob Proctor (from the movie The Secret) and many others. I see a lot of what works and what doesn’t work and I believe you should pay close attention to Seb if you want to transform your life and business!” JEFF SLAYTER, co-founder of J&K Industry Rockstar System "Sebastian is a contemporary and global professional who focuses on achieving great outcomes for all stakeholders. His background in training and learning development has given him excellent skills in mobilising groups to achieve a shared vision." CRIS MASSIS - MAICD Chief Executive Officer | Non-executive Director | Healthcare

PROFILE: Overview: I am a seasoned HR Consultant with over 20 years of experience, specializing in strategic HR leadership and technology business transformations. My expertise spans industries such as banking, technology, financial advisory, government, and insurance. I excel in aligning HR strategies with business objectives to drive growth and innovation. Strengths and Skills: * Strategic HR Business Partnering * Strong Recruiter in Technology and Medical Professions * Leadership Development & Talent Management * HR Analytics & Data-Driven Decision Making * Digital HR Transformation & Change Management * Employee Engagement & Relations * Compensation & Rewards Strategy * Certified Executive Coaching Projects and Accomplishments: Successfully led HR strategies at Allianz Trade Credit Australia/NZ, enhancing business value through global collaboration. Managed a portfolio of over 3,000 employees at Deloitte US-India, improving recruit quality by 95% and retention rates by 85%. Spearheaded technology business transformations, integrating HR initiatives with technological advancements. Recruited top talent in technology and medical fields, ensuring alignment with organizational goals and culture. Education: IECL: Level 1 Executive Coaching Certification Symbiosis Institute of Management: Post Graduate Diploma in Human Resources Osmania University: Bachelor of Computer Applications (Distinction) I am committed to delivering impactful HR solutions that align with clients' unique needs and drive sustainable business success.

If you're an entrepreneur, creative, or business owner who’s tired of spinning your wheels, I’m here to help you build a business that’s profitable, strategic, and aligned with who you are. I'm Geoff, a coach, author, creator, and serial entrepreneur. Since 2021, I’ve coached 100+ clients across four continents, helping them gain clarity, improve their business direction, and build the confidence needed to move from uncertainty to consistent, purposeful action. My work centres on helping entrepreneurs strengthen the two pillars that create long term success: a profitable business model and an unforgettable personal brand. What I Help You Do: - Clarify your offers, messaging, and brand positioning - Improve lead flow, increase conversions, and attract aligned clients - Build a business model that supports your ideal lifestyle and long term goals - Strengthen your consistency and decision making so you move with confidence - Analyse your business to identify gaps, opportunities, and strategic improvements Why Work With Me: I blend business strategy with a deep understanding of human performance, shaped by my academic background in Human Biological Sciences, Neuroscience, and Biotechnology. Combined with nearly a decade of entrepreneurial experience and multiple companies founded since 2017, I bring both science and real world insight to your business growth. My coaching is practical, structured, and rooted in helping you take the right action, not more action. If you have consumed the books, the podcasts, the YouTube videos, and you are still stuck, it is not because you are lacking information. You simply need clearer direction and the right strategy for your business. A Few Highlights: → Founder of multiple companies since 2017 → Coached 100+ clients across 4 continents → Featured on multiple internationally recognised podcasts → Recognised as a Top Coach in Australia three years in a row → Author of Do It Every Damn Day: The Science of Unwavering Consistency Ready to move forward? I offer a FREE 45 minute Strategy Call to help you gain clarity and make confident next steps with no pressure and no fluff. Message me to book your session! 🔗 Learn more: linktr.ee/mindaxislifecoaching