Hire the Best Outbound Sales Specialists
in Canada

Most cold email campaigns don’t generate meetings because they have poor copy, positioning, or targeting. I help B2B companies build outbound systems that consistently generate qualified conversations instead of relying on guesswork. My work combines strategy, positioning, campaign management, and copywriting to improve reply quality and booked meetings, not just open rates. Over the past four years I’ve worked across both agency and SaaS environments: • Built and managed outbound campaigns across multiple industries • Helped scale a B2B/B2G SaaS startup from early customers to more than $1M ARR (and averaged a 25% booked demo rate) • Managed sales, client success, implementations, and go-to-market strategy • Written and optimized hundreds of cold email campaigns I can help with: * Cold email strategy * Offer development * Positioning * ICP refinement * Email copywriting * Smartlead / Instantly / Apollo * Deliverability * Campaign optimization * Reply management * Outbound audits If you’re looking for someone who only writes emails, I’m probably not the best fit. If you’re looking for someone who understands the entire outbound system and can help improve pipeline generation, I’d be happy to talk.

Your company already has proven products, customers, employees, agencies, and active sales channels but growth is becoming harder, execution is fragmented, and too many commercial decisions still depend on you. The problem is rarely missing another specialist. The problem is that no single senior operator owns the DTC business across acquisition, retention, ecommerce, digital experience, teams, technology, and profitability.I become that owner. I bring 12+ years of experience building, scaling, launching, and improving DTC, ecommerce, CPG, and consumer businesses. As your Fractional Head of Growth and Ecommerce, I work directly with the founder or CEO to translate company goals into practical quarterly plans, align teams and partners, and lead execution across the complete commercial system. I assess the business, identify the highest-impact growth constraints, build the roadmap, set priorities, coordinate internal teams and external vendors, manage launches, monitor KPIs, and proactively remove bottlenecks. The result is one clear commercial direction, faster execution, stronger accountability, better financial decisions, and fewer issues returning to the founder. WHAT YOU GET • One accountable owner across growth and ecommerce • Clear quarterly priorities, owners, timelines, and KPIs • Acquisition, retention, ecommerce, and brand working together • Teams and vendors aligned around shared commercial outcomes • Faster launches and fewer execution bottlenecks • Decisions tied to revenue, margin, CAC, LTV, and profitability • Less founder dependence and stronger operating control WHAT I TAKE OWNERSHIP OF: STRATEGY, PLANNING, AND COMMERCIAL PERFORMANCE I assess your market, customers, competitors, positioning, offers, pricing, channels, economics, team, and current growth activity. I identify what is preventing faster, more profitable growth and translate the findings into a practical roadmap with clear priorities, owners, timelines, and success metrics. This may include positioning, messaging, customer acquisition, offers, pricing, go-to-market strategy, product launches, channel expansion, customer journeys, hiring priorities, and resource allocation. DTC ACQUISITION, RETENTION, AND ECOMMERCE I oversee how Shopify, Amazon, Klaviyo, paid acquisition, conversion, retention, subscriptions, analytics, inventory, and profitability work together. This may include product pages, landing pages, cart and checkout, CRO, bundles, upsells, lifecycle marketing, subscriptions, customer feedback, CAC, ROAS, AOV, LTV, contribution margins, SKU profitability, channel profitability, and reporting. The goal is not simply more traffic or revenue. The goal is improving what each customer, order, product, and channel contributes to the business. TEAM AND VENDOR LEADERSHIP Most established brands already have capable people. The problem is that nobody owns how their work connects. I coordinate leadership, employees, agencies, developers, media buyers, creative teams, ecommerce specialists, operations, and external partners around one commercial plan. I make sure responsibilities are clear, launches remain on schedule, vendors remain accountable, KPIs guide decisions, and problems are solved before reaching the founder. ECOMMERCE SYSTEMS, DATA, AND ACCOUNTABILITY I help ensure your ecommerce technology, reporting, and operating processes support better decisions and scalable execution. This may include Shopify, Klaviyo, subscriptions, analytics, customer experience tools, dashboards, workflows, SOPs, weekly operating rhythms, hiring plans, delegation, and vendor accountability. AI AND AUTOMATION I apply AI where it creates measurable business value. This may include customer research, review mining, creative workflows, reporting, customer support, internal knowledge systems, ecommerce operations, retention, and decision support. I identify the opportunity, design the workflow, coordinate implementation, add human approvals and quality controls, and document the system for your team. HOW I WORK Assess → Prioritize → Plan → Coordinate → Execute → Measure → Improve I do not provide recommendations and disappear. I stay involved through implementation, performance measurement, process documentation, SOP creation, and team handoff. BEST FIT I work best with founder-led consumer brands that: • Generate approximately $2M+annually • Operate through Shopify, Amazon, retail, or multiple channels • Have proven products and active customer demand • Already use employees, agencies, or specialist partners • Need clearer priorities and stronger cross-functional leadership • Lack an experienced Head of Growth, DTC leader, or CMO • Need senior ownership without another full-time executive The strongest fit is a company with capable people doing the work but no senior leader owning the complete DTC and ecommerce result. Let's Chat Feras

Hi, I'm Sajira Hafejee — a results-driven Cold Calling & Lead Generation Specialist with over 15 years of experience in Sales, Telemarketing, Customer Service, and Data Research. I help businesses—especially real estate professionals, agencies, and B2B service providers—boost their pipeline, close more deals, and deliver exceptional customer experiences. I’ve supported dozens of U.S.-based companies by leading sales initiatives, generating high-quality leads, and managing customer support operations. 💼 What I Offer: 🔹 Sales & Telemarketing • Real Estate Cold Calling (FSBO, Expireds, Absentee Owners) • Lead Generation & Appointment Setting • Outbound Sales & Client Acquisition • Product Marketing & Upselling • B2B & B2C Phone Outreach • CRM Data Entry and Call Notes (Podio, REsimpli, Zoho, Salesforce) 🔹 Customer Support & CX Management • Inbound & Outbound Support • Customer Care & Help Desk Solutions • Issue Resolution & Ticket Management • Customer Retention & Loyalty Building • Live Chat & Email Support 🔹 Lead Generation & Data Research • Targeted List Building (Industry + Location) • LinkedIn Lead Prospecting & Sourcing • Email List Creation & Validation • Business Directory Scraping (Yelp, YellowPages, Crunchbase) • Market Research & Data Entry 🔹 Call Center & CRM Operations • BPO Call Center Team Building • Managing Sales & Customer Service Teams • Talent Hiring for Call Center Roles • CRM Setup, Management & Reporting (HubSpot, Go High Level, Zoho) ✅ Why Clients Choose Me: ✔ 15+ Years of Experience in Sales & Support ✔ Strong U.S. Real Estate Market Knowledge ✔ Fluent English with Clear Communication ✔ Goal-Oriented, Organized & Reliable ✔ Trusted by Companies in Real Estate, SaaS, Marketing & More Whether you need someone to make 100+ cold calls/day, build a qualified lead list, or run your support desk efficiently, I'm the professional who gets results. 📩 Let’s connect today and discuss how I can help you grow your business!

Hi, I'm Deeksha! I am an experienced Human Resources and Business Support professional with expertise in recruitment, employee relations, customer service, sales, process improvement, resume writing, and administrative support. Over the years, I have partnered with organizations to streamline processes, enhance candidate and employee experiences, and provide reliable day-to-day operational support. Whether you need help finding top talent, optimizing workflows, creating professional resumes, or managing administrative tasks, I bring a detail-oriented, proactive, and client-focused approach to every project. My services include: ✔ Full-cycle recruitment and talent acquisition ✔ Resume, cover letter, and LinkedIn profile writing ✔ HR consulting and employee onboarding support ✔ SOP creation and process documentation ✔ Customer service and client relationship management ✔ Sales support and lead generation ✔ Virtual assistance and administrative support ✔ Data entry, scheduling, and email management ✔ Policy development and HR documentation I pride myself on delivering high-quality work, maintaining clear communication, and meeting deadlines consistently. My goal is to help businesses and professionals save time, improve efficiency, and achieve their objectives with confidence. Let's connect and discuss how I can support your business needs!

⚡ The #1 Freelancer for Email Deliverability and Inbox Placement on Upwork ⚡ Why Clients Hire Me I specialize in diagnosing, rebuilding, and protecting email infrastructures to ensure messages consistently land in the inbox and not spam. I support environments sending anywhere from tens of thousands to millions of emails per day, working across major ISPs and platforms including SendGrid, Mailgun, Amazon SES, Klaviyo, HubSpot, Instantly, Smartlead, and Lemlist. My work focuses on inbox placement, sender reputation, and long-term deliverability stability. Over the past 24 months, this approach has helped clients recover lost inbox placement, stabilize revenue, and prevent repeat deliverability failures. I am dedicated to ensuring reliable inbox delivery, clean infrastructure, and long-term deliverability protection. 📬 Email Deliverability and Inbox Placement 🔹 Inbox placement diagnostics and forensic audits 🔹 Sender reputation analysis and repair 🔹 Spam filtering and ISP throttling issues 🔹 Blacklist investigation and remediation 🔹 Ongoing inbox monitoring and optimization 🛠 Email Infrastructure and Authentication 🔹 Domain and subdomain strategy 🔹 SPF, DKIM, DMARC, and MX configuration 🔹 Infrastructure rebuilds and migrations 🔹 Warmup strategy and sending pattern design 🔹 High-volume scaling with inbox safety 🔁 Ongoing Deliverability Management 🔹 Continuous monitoring and early-warning alerts 🔹 Weekly optimization of sending behavior 🔹 Reputation protection across ISPs 🔹 Technical troubleshooting as issues arise 🔹 Clear reporting and actionable insights

I have 17 years of experience in selling technology - Software & Services to enterprise and SMB clients. My expertise are in designing sales processes and aligned marketing framework, and building profit sales pipelines. I have executed simple to complex sales cycles to sell Data and application Integration, Identity & Access Management, ERP, CRM, Marketing Automation, Analytics, Terminal Emulation & Network Security solutions, etc I am confident in executing full cycle sales, account management, lead & demand generation! My Sales portfolio includes: - Inside Sales Consultant, Contract I work with SMB and Enterprise clients to build successful sales pipelines. Whether a startup or existing business, I can grow and retain market share! From making 1000s of researched cold calls, to writing cold call/email scripts, to running campaigns using Sales Navigator, LinkedIn - I work the entire gamut of enterprise sales. I can generate leads thru cold calls/emails/social media messaging, and leverage inbound marketing as well! With 10 years of experience and a competitive rate, clients get a great ROI. - Put It Forward - Sales Consultant Put It Forward is a data integration software company working with partners such as Oracle, Workfront, Adobe, Marketo, etc. My role was to develop the inside sales function and execute sales strategies to develop existing business, and generate new business opportunities. I helped potential clients understand resolutions to data challenges and accordingly positioned Put It Forward's data integration tools as the key problem solver. I conducted product and technology demonstrations and delivered pricing proposals! - Account Manager - Inside Sales, Marketlinc Inc This is my evenings and weekends job where I work for clients like Norton, McAfee and ESET to sell network security software to B2B and B2C clients around the globe. Thru ​inbound​ ​and​ ​outbound​ calls and chats, I generate​ ​net​ ​new​ ​sales​ ​and​ ​subscription​ ​renewals. The sales calls include product demonstrations, needs based analysis, answer technical questions, etc. By leveraging corporate training and adhering to best practices, I am able to convert a high number of customers, maintain the required order value, as well as take the required number of calls per hour. - Territory Development Representative - Epicor Software: I worked with manufacturing and distribution clients in Canada with revenues of $8-$50 million. By analyzing business processes, pain points and decision making criteria, I aided in closing deal averaging $100K. I focused on competitive advantages from a buyer’s perspective, focused on industry trends, did competitive analysis and emerged as a trusted adviser. By following a holistic, 360 degree approach to implementing sales methodologies, I consistently achieved 110%+ of plan and developed a strong portfolio of clients. - Inside Sales Executive, OpenText Inc: Here I sold the Terminal Emulation (Exceed), Managed File Transfer (MFT), Network File System (NFS) and Security (Secure Shell/SOCKS/Secure Terminal) software licenses to public and private sector clientele. By understanding complex software and hardware architecture and key problem areas, I positioned OpenText Connectivity solutions in the customer’s environment. My sales approach resulted in repeat purchases of software licenses among private and public sector accounts, resulting in a goal attainment of 80% to 101%. - A Corporate Account Manager with CDW Canada, I delivered top performance by selling IT hardware and software solutions to SMB market segment. By making 50+ cold calls daily, I built a profitable book of business and positioned CDW at the customer’s top of mind. I efficiently managed the entire sales cycle and on average, my accounts grew 30%-60% per quarter and I attained 95% of quota and 100% of sales metrics. My sales efforts supported network development initiatives, hardware infrastructure projects and software license procurement etc. - As Business Development Specialist with The Alea Group, I worked on Inside Sales campaigns, on behalf of clients such as Cisco Systems, Allstream, Rockwell Automation and Research in Motion (RIM). Through relationship building and consultative selling, I generated and validated sales leads, for Outbound Account Managers. My quota achievement, in terms of leads generated was consistently ranked among the top in my team at 120%.