Hire the Best Marketing Consultants
in Japan

I’m Shizu, a Japan travel specialist and tourism marketing consultant with over 10 years of experience. Having lived in Canada during my student years, I developed a global perspective that I now use to bridge the gap between international travelers seeking authentic experiences and Japanese regions looking to showcase their unique appeal to the world. As a certified General Travel Service Supervisor (Japanese national qualification), I provide high-level expertise in both bespoke travel design and strategic tourism development. What I Offer: 1. Personalized Trip Planning (B2C) ・Bespoke Itineraries: Custom designs tailored to individual interests, pace, and travel styles. ・Specialized Themes: Wildlife photography (Hokkaido), deep cultural immersion, and luxury curated city tours. ・Logistics & Expert Advice: Reliable travel consulting backed by a decade of industry experience. 2. Tourism Marketing & Consulting (B2B) ・Regional Revitalization: Expert guidance on promoting rural and off-the-beaten-path destinations to international markets. ・Content Strategy: Developing marketing materials and itineraries that resonate with discerning global travelers. ・Product Development: Transforming local cultural assets into high-value tourism products (luxury, adventure, and immersive workshops). 🌟 Why Work With Me? Currently working with a Japan-based travel company, I stay at the forefront of travel trends. My approach goes beyond typical tourist routes; I create meaningful connections that reveal the "authentic spirit" of Japan—from hidden local gems to refined luxury encounters. Whether you are a business looking to attract international visitors or a traveler seeking a once-in-a-lifetime journey, I bring meticulous attention to detail and deep cultural insight to every project.

Are you looking to expand your retail, beauty, service, or travel business into the Japanese market, but struggling with cultural nuances and local business practices? I am a Tokyo-based Marketing Consultant currently working at a leading global consulting firm, with a strong background in international marketing and business development. Previously, I served as the Head of Overseas Marketing for Japan's #1 fitness and lifestyle brand, driving their expansion and cosmetics sales in the US and Asian markets. I don't just translate words; I translate "strategies" to ensure they resonate with Japanese consumers. How I can help you: ・Market Entry Strategy: Comprehensive research and GTM (Go-To-Market) strategy for foreign brands (Retail, Beauty, Travel, etc.) entering Japan. ・Localization & Cultural Adaptation: Adapting your brand messaging, website, and sales materials to fit the Japanese market naturally and effectively. ・Sales Enablement & B2B Strategy: Building structural sales frameworks to accelerate your business growth in Japan. Why work with me? ・Proven track record in both corporate business development and top-tier strategic consulting. ・Deep understanding of both consumer (B2C) and enterprise (B2B) dynamics in Japan. ・100% Job Success Score on Upwork with a commitment to professional quality and clear communication. Let's discuss how we can make your business successful in Japan. Feel free to invite me to your project!

I am a native Japanese-speaking marketing specialist. With over 8 years of experience working for prominent European sports teams, I have been involved in expanding the fan base in Asia and developing the Asian market. The Asian market is unique and understanding the cultural and language differences is key to success. With my experience and skills, I can help clients provide localized content tailored to their needs. I have a wide range of skills in translation, cultural adaptation, and SEO optimization. In the past, I have contributed to the success of several sports teams in the Asian market. I strive to provide fast and accurate service, putting my clients' needs first. Recently I have also started providing Google Maps consultancy to people starting businesses in Japan. Please feel free to contact us. I look forward to working with you to achieve excellence in your project! Services I offer -Identification of new target markets - Market and consumer trend research and analysis -Category and company research and analysis -Japanese translation -Business consulting in Japan -Digital media operation support -Digital marketing -Social media marketing support -Sponsorship activation consulting -Sponsorship sales support

20+ years in advertising industry gives me opportunities to involve wide range of assignments in Tokyo, from translation and copywriting to research and brand strategy. Recently I get many inquiries on local support of global brands. My experience started in Japanese advertising agency and I moved to global mega agencies, then a Los Angeles based creative agency. I also have short-term experiences in Client side and a global consulting firm. Freelance career since March, 2018. Tetra Tokyo G.K. established in Jan 2020.

🌏 Helping global brands win in Japan — and Japanese brands go global. Bilingual (EN/JP) digital marketing consultant with 10+ years of cross-border experience. I deliver measurable growth through CRM, paid ads, and Shopify e-commerce — backed by an AI-powered workflow that enables significantly faster turnaround without sacrificing quality. 📊 RESULTS I'VE DELIVERED ✓ 40%+ email open rate · 55%+ LINE open rate (sustained) ✓ 90%+ open rate on industry B2B newsletter ✓ Launched 2 SKUs via China ODM + 4 SKUs into Taiwan boutiques ✓ Cross-border PM across 11 countries · 350-person summit moderation 🎯 WHAT I DO ① DIGITAL MARKETING & CRM ✓ Meta Ads, Google Ads (PMAX, Search), GA4, Amplitude ✓ Email & LINE automation (Omnisend, lifecycle flows) ✓ Campaign strategy from concept → creative → reporting ✓ Harvard Business School Online · Digital Marketing Strategy ② JAPAN MARKET ENTRY CONSULTING ✓ Go-to-market strategy for foreign brands entering Japan ✓ OEM/ODM sourcing & English-language negotiation (MOQ, Incoterms, lead time, quality control) ✓ Regulatory awareness: Yakkihō (Japanese cosmetics law) ✓ Registered Expert with SMRJ (Japan's SME Agency) ③ SHOPIFY & E-COMMERCE ✓ Campaign landing page design & build on Shopify ✓ Conversion-focused product page optimization ✓ Data analytics & CRM segmentation ✓ Bilingual storefronts (EN/JP) 🛠 TOOLS I WORK WITH -Marketing Shopify · Omnisend · LINE Official · Meta Ads · Google Ads (PMAX) · GA4 · Amplitude -AI ChatGPT · Claude · Gemini (Nano Banana Pro) · Genspark · Canva -Workflow Google Workspace · Notion · Slack 🌐 WHO I WORK BEST WITH ✓ Beauty, skincare, fashion, or lifestyle brands entering Japan ✓ Japanese DTC brands ready to expand to the US/EU/Asia ✓ Founders or marketing leads who need a senior bilingual partner — not just a task-doer

Google Partner | PPC / SEM Specialist | SEO for Japan Market | 500% ROAS | 8x Performance Improvement | I am a Google Partner and Japan-based PPC/SEM specialist working with international brands operating in the Japanese market. What I provide goes beyond PPC management — SEO, analytics and conversion tracking, landing page optimization, and Japanese localization. Everything your Japan market strategy requires, from one marketer. Every account I run is managed to Google Partner standards — a level Google grants to a limited number of managers based on sustained spend at scale and performance reviewed on an ongoing basis. That is the level your campaigns are managed at, regardless of budget size. - Selected results · European e-commerce brand entering Japan — 491% ROAS, with ad spend cut by more than half · Global animal health brand — 1,800% ROAS in month two, the brand's best-ever Japan performance · International school — leads from 4 to 24/month, CPA down from ¥96,093 to ¥15,953 · Education provider — budget scaled 217%, non-brand CPA down 83% · U.S. medical research — 343 qualified leads in 30 days at $6.59 CPA (19% CVR) · Tokyo dental clinic — identified misconfigured conversion tracking, recovered bookings to full capacity, conversions +223% - Why international brands hire me Better PPC comes from seeing more than PPC. I run SEO, analytics and tracking, landing page optimization, and Japanese localization alongside paid media, and that range is what moves Japan market performance rather than campaign metrics alone. I operate as your Japan marketing lead, not an outside vendor. Years inside large international marketing teams means I align with regional stakeholders, work within established brand systems, and deliver at the pace those organizations run at. International brands need more than performance. I keep creative and claims within platform and industry compliance, hold positioning and tones consistent with every other market the brand operates in, and deliver reporting your team can present without qualifying it first. - Capabilities · Google Ads — Search, Shopping, Performance Max, Demand Gen, Display, Remarketing · Yahoo! Japan Ads · Meta Ads · SEO — audits, on-page, and technical · GA4, GTM, Search Console, Merchant Center · Japanese ad copy and landing page localization for enhanced branding and conversion rate - Industries E-commerce · Finance · B2B lead generation · SaaS · AI · Life sciences & healthcare · Education & international schools · Industrial · Travel & hospitality · F&B If you are building out the Japan side of your marketing, I would be glad to review your project and provide a tailored proposal and pricing.