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I am a U.S.-based professional web developer and digital marketer. I'm also a Salesforce-certified Marketing Cloud Account Engagement (formerly known as Pardot) Specialist. When I'm not working on email campaigns, I develop websites in Wordpress, not just as a CMS but as the foundation for building all types of web presences from e-commerce sites to membership sites to blogs to forums … you get the picture. My project count is well in the 100s, with clients located throughout the United States. My focus is on developing practical business solutions using an array of digital techniques with Wordpress at the center. I often design and code custom Wordpress themes while using mature, reliable 3rd party plugins for simple things like powering a ‘contact us’ form. If a 3rd party plugin is not available, I can write the code to accomplish almost any task within Wordpress. In addition to writing code, I also have extensive experience with content marketing, social media marketing and SEO. I have helped sites grow their organic traffic by factors of 10X while increasing sales and conversions. I would love to hear about your project! Feel free to reach out to me for an interview. I look forward to building great things with you.

- 14+ years of experience - 240+ 5-star reviews on past Upwork projects - 420+ past clients (including L'Oreal, Harvard, LG, Planet Fitness, Capital One, Wyndham Hotels, Aetna, TiVo, U.S. Bank, Calvin Klein, Sports Illustrated, Vanguard, Tire Discounters, Samsung, Steinway, Purple, ADP, Intel, HBO, NYU, Bonobos, Lilly Pulitzer, Logitech) - 10,000+ emails, email templates, and landing pages designed and/or coded in responsive html/css - Skilled using many email platforms (including Salesforce Marketing Cloud, Pardot, MailChimp, Constant Contact, Klaviyo, Marketo, Iterable, Braze) - Hard-working, easy to work with, and take great pride in the quality and detail of my work

Senior Pardot Developer and Salesforce consultant with sales and sales operations background. Expertise in automating sales and marketing, and managing teams. Includes set up, clean up or training of CRMs, Marketing Automation systems, sales systems, database management and QA. 9 years of Pardot experience as client lead. Certified Salesforce Admin, Certified Pardot Consultant, Salesforce Set up and Management, Sales Consulting, Sales Management, Sales Recruiting, Sales Strategy, Scripting, Sales Marketing Strategy, Email copywriting and editing, Lead Generation, Demand Gen, Targeting, Database Management, Lead Nurturing. Clients say I am easy to work with, very organized and detailed in my work. I have consulted with over 100 companies internationally from Silicon Valley to India to Mexico City. My core values as your freelancer are: deliver quality work, communicate and delight.

I’m a Salesforce developer who builds the automation other developers get stuck on, and I bring AI/LLM tooling into the org in ways most Salesforce shops haven’t caught up to yet. The technical core: Apex (triggers, batch and schedulable jobs, bulkified patterns), Flow architecture and the hard debugging (recursive loops, async paths, governor and scheduled-path limits), validation rules, permission sets, and integration users. When automation misfires in production, I find the actual cause instead of patching symptoms. Where I’m different: I build AI-native tooling on top of Salesforce. I’ve built a custom MCP (Model Context Protocol) server in TypeScript with PKCE OAuth to let LLMs read and safely mutate Salesforce data, connected multiple orgs to AI assistants, and written CLI tooling to make org changes safer and faster. If you want to wire Claude or another LLM into your Salesforce workflows without handing it a loaded gun, that’s the work I do. A few things I’ve fixed or built: • Traced a production Flow that was hitting scheduled-path limits to a Task automation silently re-triggering itself, and stopped the loop without losing data. • Killed trigger recursion in an account-hierarchy merge using a before/after-delete pattern with static-variable guards. • Cleaned up ~1,100 confirmed duplicate account pairs with clear winner/merge logic, without breaking downstream automation. • Built a Sailthru-to-Salesforce sync on schedulable Apex, abstracted through Custom Metadata so config changes don’t require code changes. • Stood up an MCP server that lets an LLM query and update Salesforce through scoped OAuth, with explicit read vs. write boundaries. What I build: • Apex development: triggers, batch/schedulable, async, test coverage • Flow design and debugging, including the ones that broke in production • REST/SOAP integrations and middleware between Salesforce and your stack • MCP servers and API tooling that connect LLMs to Salesforce safely • Data migration, deduplication, and org cleanup • CLI tools and scripts that automate the tedious admin work How I work: I start by understanding the problem before I touch the org, because the fastest fix is often not the one you asked for. I write code that’s bulkified, tested, and documented, so your team isn’t stranded after the engagement ends. I scope honestly, flag risk early, and will tell you when a problem doesn’t need custom code at all. If you’ve got an integration to build, a Flow that’s misbehaving, a migration you’re nervous about, or an idea about putting AI to work in your Salesforce org, send me the details and I’ll tell you honestly what it’ll take.

⭐⭐⭐⭐⭐ Elevate Your Email Marketing to the Next Level With over 7 years of experience in email design, coding, and copywriting, I specialize in crafting outstanding email campaigns that deliver results. I've collaborated with clients across diverse industries, including fashion, beauty, healthcare, entertainment, technology, athletics, and film. What I Bring to the Table: 🚀 High-Converting Email Campaigns: I design emails that boost conversion and engagement rates for both B2B and B2C companies, ensuring you get the highest return on your email marketing investment. 📱 Responsive & Cross-Platform Designs: I create visually flawless emails that adapt seamlessly to different screen sizes and maintain their appearance across all email platforms. 🤝 Professionalism & Communication: Clients value my commitment to delivering exceptional work based on industry standards. I prioritize prompt and effective communication to ensure project success. 💪 My Top Skills Include: Email Automation, Email Strategy, Email Design, Email Coding, Email Content Development & Email Copywriting.

I run an independent Salesforce® consulting practice focused on custom development, advanced integrations, and Experience Cloud solutions for organizations that have outgrown standard features and off-the-shelf apps. Most of our work involves designing and implementing purpose-built Salesforce solutions, including CPQ alternatives, quote-to-cash workflows, partner and customer portals, and API-driven integrations with external systems such as payment platforms and accounting software. I personally lead all architecture and project delivery. When additional implementation or integration work is required, I collaborate with a small, carefully selected group of experienced Salesforce-certified developers and specialists. Clients work directly with me while benefiting from the depth and support of a proven team when needed. Over the past 10+ years, we’ve delivered complex implementations across Sales Cloud, Experience Cloud, custom UI, and integrations. Several representative projects are available in my portfolio. If you’re looking for a long-term partner rather than a one-off freelancer, I’m happy to discuss your goals and determine if we’re a good fit. If you don’t see an example that exactly matches your needs, that’s okay, many of our engagements start with a conversation around existing challenges or work that’s been sitting on the back burner. We also support clients through ongoing, block-time engagements when they need a trusted partner available beyond a single project.